Never Miss a Customer Call Again with ANNA AI Receptionist

Running a business means juggling a hundred things at once. Answering every phone call, especially spam calls, shouldn't have to be one of them. Picture this: you're with a customer, working on a job, or finally getting a moment to catch up on admin. Your phone rings, but you can't answer. And when you do pick up, it's just another spam call wasting your time. Meanwhile, a genuine customer enquiry could go unanswered. That's where ANNA AI Receptionist comes in.


In this article
ANNA answers your business calls 24 hours a day, 7 days a week, filters out suspected spam and scam calls, and helps you stay on top of genuine customer enquiries. It can answer questions, collect important details, help with bookings and tell you exactly what needs doing next.
Think of it as a receptionist who's always available, even when you're not.
What is ANNA AI Receptionist?
ANNA AI Receptionist is an AI-powered phone answering service designed for small businesses, sole traders and growing teams.
Instead of sending customers to voicemail or leaving their calls unanswered, ANNA has a natural conversation with them, finds out what they need and makes sure you have all the information to follow up.
It can be trained on your business website to understand your services, opening hours and how you work. You can even choose the tone of voice ANNA uses, so conversations feel right for your business.
And it isn't limited to phone calls. Through a ManyChat integration, ANNA can also respond to customer messages on WhatsApp, Instagram DMs, Facebook Messenger and TikTok, helping you manage enquiries across all your channels.
Whether you're a builder out on a job, a consultant in back-to-back meetings or a salon owner busy with appointments, ANNA helps you stay available to customers without constantly interrupting your day.
What can ANNA AI Receptionist do for your business?
1. Answer your calls 24/7
Customers don't always call during business hours. They might ring first thing in the morning, during the weekend or when you're already speaking to someone else.
ANNA can answer calls whenever you can't, including evenings, weekends and bank holidays.
You can keep your existing business number and forward unanswered calls to ANNA, so customers continue calling you as normal.
2. Turn missed calls into useful enquiries
A voicemail might tell you someone's name and ask you to call back. ANNA goes further.
It can ask customers useful questions such as what service they need, where they're based and when they'd like an appointment.
After the conversation, ANNA emails you a short summary with the customer's details and what they need.
Instead of listening through recordings or chasing missing information you can see what the enquiry is all about, and what to do next.
3. Help customers book appointments
If your business runs on appointments, ANNA can help customers get booked in.
It can work with a connected Google booking calendar to check availability and book appointments into your live diary.
If you don't have a connected booking system, ANNA can send customers a link to book themselves.
That means fewer interruptions, less back-and-forth and more time to focus on the customers already in front of you.
4. Answer common customer questions
“How late are you open? What services do you offer? Do you cover my area?”
These are the kinds of questions that can interrupt your working day again and again.
By learning about your business, ANNA can answer common questions during calls.
You don't even need a website to get started. ANNA can be set up simply to take messages, collect enquiries or direct calls to your team.
5. Filter spam and time-wasting calls
Not every call deserves your attention.
ANNA can identify and flag calls that appear to be spam, scams or time-wasters, helping you focus on genuine customer enquiries.
You still get to make the final decision about which calls matter.
6. Speak to customers in their language
ANNA supports around 40 languages and can understand a range of accents.
This makes it easier to communicate with customers who might otherwise struggle to explain what they need.
If someone would rather speak to a person, ANNA can transfer their call to your team.
7. Handle customer messages across different channels
Customer enquiries don't just come through phone calls. They can also arrive through WhatsApp, Instagram DMs, Facebook Messenger and TikTok.
With a ManyChat integration, ANNA can respond to messages across these channels, answer common questions and collect customer details.
So whether someone calls your business or sends you a message, ANNA can help make sure their enquiry gets a response, even when you're busy.
Who is ANNA AI Receptionist for?
ANNA is useful for almost any business that depends on customer enquiries, particularly when answering the phone isn't always practical.
Tradespeople and builders can use ANNA to collect information about new jobs while they're on-site, including the type of work required and the customer's location.
Salons, clinics and appointment-based businesses can use ANNA to help customers find available appointments without interrupting treatments or consultations.
Consultants and professional services can keep enquiries coming in while they're in meetings, with summaries ready for when they're available.
Small businesses and sole traders can give customers a professional first point of contact without hiring a full-time receptionist.
For growing businesses with several locations, ANNA can provide consistent call coverage as customer demand increases.
Why use an AI Receptionist instead of voicemail?
Voicemail records a message. ANNA AI Receptionist can have an actual conversation.
Instead of simply asking customers to leave their name and number, ANNA can answer questions, collect important details and give you clear next steps to follow up.
You can also keep your existing business number and choose when ANNA answers, whether that's when you're busy, after a few rings or outside working hours.
It's a simple way to give customers a more helpful experience without hiring an additional receptionist.
How much does ANNA AI Receptionist cost?
Hiring a traditional receptionist can be expensive, particularly for smaller businesses that only need help with missed calls or busy periods.
ANNA offers four plans based on the volume of enquiries your business needs to handle.
| Plan | Monthly price | Included calls |
| Starter | £29 + VAT | 35 |
| Entrepreneur | £49 + VAT | 70 |
| Business | £99 + VAT | 175 |
| Big Business | £249 + VAT | 450 |
All plans include 24/7 call answering, customer summaries, booking support, multilingual conversations and the option to transfer callers to a person.
The Starter and Entrepreneur give you your first month free, so you can try the service before paying a subscription fee.
A payment card is required when signing up, but you can cancel before the free month ends without being charged. Additional calls are charged according to your plan, and longer calls and message conversations use the allowance differently.
There are no minimum-term commitments, so you can cancel whenever you need to.
How to get started with ANNA AI Receptionist
Getting started is simple, and our team will help you through the setup.
Step 1: Ask us in chat
Open the ANNA chat and tell us you'd like to get started with AI Receptionist. Our team will explain how it works, answer your questions and help you choose the right plan for your business.
Step 2: Start your free trial
We'll help you set up your ANNA phone number and get your AI Receptionist ready to answer customer calls.
You'll then start your one-month free trial, so you can see how ANNA works for your business.
The free trial is available on Starter and Entrepreneur plans. You'll need a payment card to sign up, but you can cancel before the trial ends and pay nothing.
Ready to get your AI Receptionist set up?
You don't need to figure everything out yourself.
Ask us in chat about ANNA AI Receptionist and we'll help you get set up.
We can talk you through how it works, help you choose the right plan and explain how to connect ANNA to your existing business phone number.
Open the chat and ask to get started with AI Receptionist today.
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