
How to Start a Heating & Air Conditioning Business: UK HVAC Guide

Explore how to start a heating and air conditioning business in the UK with practical tips on setup, certification, marketing, and compliance.


Heating and air conditioning might not sound glamorous, but when the boiler breaks on a freezing morning or an office swelters through a summer heatwave, HVAC professionals become the most in-demand people in the room.
If you’re hands-on, technically minded, and ready to be your own boss, starting an HVAC business in the UK could be your next big move.
From legal setup and certification to pricing strategies, marketing, and tax compliance, we cover everything you need to launch and grow a heating and air conditioning business built for long-term success.
Understanding the market
UK homes are still heavily reliant on gas-based heating, and the transition to greener alternatives means ongoing demand for HVAC upgrades and services.
In recent years, climate change and energy reforms have increased the public’s awareness of indoor air quality, efficiency, and energy bills.
So, whether it's poor airflow in flats or outdated boilers in suburban homes, the need for qualified HVAC engineers has never been greater.

Successful HVAC businesses typically serve these audiences:
- Homeowners and tenants dealing with urgent breakdowns, system upgrades, or energy audits.
- Landlords and letting agents who manage multiple properties requiring ongoing maintenance.
- Businesses and commercial facilities like cafés, retail stores, or office buildings needing regulatory compliance and system upgrades.
Additionally, contractors and developers frequently need trusted HVAC partners for renovations and new build projects.
A few compelling stats:
- Around 80% of UK homes still rely on gas boilers, many due for replacement.
- The average UK household energy bill (gas + electricity) is around £1,800 to £1,850 per year.
- The UK HVAC market is valued at just under £3 billion in 2025 but is on track to surpass that figure soon, with strong growth in energy retrofitting and smart heating solutions driving expansion.
If your business can solve energy waste, improve comfort, or help clients stay compliant, you’re tapping into long-term, sustainable demand.
Legal requirements & company setup
The first legal step is to register your business. You can start as a sole trader – which is simple and fast – or form a limited company if you want added credibility and protection. A limited company separates your personal and business liabilities and can offer better tax efficiency as your income grows.
Beyond registration, certifications are essential:
- To legally handle refrigerants, you must obtain F-Gas certification, accredited by DEFRA.
- If you plan to service or install gas appliances, you are legally required to be Gas Safe registered.
- Jobs involving construction sites often require a CSCS card, and if you’ll be working in properties built before 2000, asbestos awareness training is highly recommended.
You’ll also need business insurance:
- Public liability insurance protects you from claims related to injury or property damage.
- Professional indemnity insurance covers mistakes in advice or installations.
- Employer’s liability insurance is legally required if you employ staff.
- Tool and van insurance ensures your equipment is protected against theft or damage.
Lastly, be sure to follow Health and Safety Executive (HSE) guidance. Keep documentation for all safety inspections and maintenance jobs, especially when working with commercial clients.
Costs & finances
Startup costs
Starting an HVAC business can be capital-intensive but manageable with the right planning. Initial investments usually fall below £15,000, depending on your setup.
Let’s break it down:
- Vehicle: A used, reliable service van costs between £5,000 and £8,000. Consider adding shelving or storage for tools and parts.
- Tools & equipment: Expect to invest £2,000 – £3,500 on essentials like digital gauges, leak detectors, pipe benders, pressure testers, and PPE.
- Certifications and registration: Depending on your training needs, set aside £400–£1,200.
- Insurance & compliance: Budget £500 – £1,500 annually for comprehensive coverage.
- Marketing and branding: A starter website, business cards, and flyers might cost £300 – £800.
That adds up to around £8,700 to £15,800 in initial outlay.
Ongoing costs
Ongoing costs include:
- Fuel, vehicle maintenance, and consumables
- Subscription software for accounting or CRM
- Replacement tools or safety gear
- Advertising, trade memberships, and business banking
Revenue potential varies, but a one-person HVAC operation can bring in £60,000 – £100,000 annually depending on workload and pricing.
Common pricing examples:
- Emergency callout: £120 – £150
- Boiler servicing: £70 – £95
- System installations: £2,000 – £5,000+ per job
- Annual maintenance contracts: £100 – £300 per property
If funding is needed, consider a government Start Up Loan, small business grants, or equipment leasing to reduce upfront expenses.
Client acquisition strategy
In the HVAC industry, trust and visibility are everything. Many clients are seeking urgent help and don’t want to spend time researching, and they opt for the most visible and best-reviewed option they find online or through a trusted referral.
Here’s how to win those early jobs:
- Start local: Target specific postcodes or communities, especially those with older homes.
- Print flyers and business cards for distribution in cafés, local noticeboards, and trade counters.
- Offer seasonal discounts or free inspections for new customers.

Digitally, you’ll want to focus on:
- Google Business Profile: Shows you in local search results and allows reviews.
- Checkatrade, Rated People, and Bark: Create detailed, verified listings.
- A professional website: Include before/after images, a list of services, and online booking if possible.
- Social media: Use Facebook groups and local pages to showcase work and answer questions.
Referrals are your best marketing asset. Always ask happy customers for reviews and offer incentives for repeat business or introductions to friends and neighbors.
Operations & capabilities
You don’t need to be a master technician on day one, but technical competence, customer communication, and time management are non-negotiables.
Here’s what a typical day might involve:
- Morning call-out for a residential heating issue
- Site visit and repair for a small café ventilation unit
- Midday quoting session for a commercial upgrade
- Final admin hour: invoicing, booking jobs, ordering parts
Solo operators can thrive with the right systems, but if you’re overwhelmed by demand, hiring a junior engineer or subcontractor helps scale the business. Some tradespeople even partner with plumbers or electricians to cross-refer clients.
Important capabilities to develop:
- Diagnostic skills: Quickly identifying problems saves hours.
- Client communication: Clear quotes, honest timelines, and polite service matter.
- Upselling and maintenance: Offering long-term service plans or energy audits increases revenue.
Tools, systems & automations
Running a modern HVAC business means going beyond paper diaries and handwritten quotes. The right digital systems let you spend less time on admin and more time on jobs.
Key tools to consider:
- Jobber or Tradify: All-in-one job management platforms to schedule work, send invoices, and collect payment.
- ANNA, QuickBooks, Xero, or FreeAgent: Track income and expenses, handle VAT, and automate tax filing.
- Google Workspace or Microsoft 365: For document storage, shared calendars, and customer emails.
Other helpful automations:
- Appointment reminders via SMS or email
- Review follow-up messages post-job
- Automated quote templates
A business account is essential for tracking income, paying suppliers, and preparing tax returns.
What you get with ANNA when you’re starting a business
If you’re just getting your business off the ground, ANNA gives you everything you need to start strong, without the usual admin stress or long waiting times:
💫 A fully working UK business account, fast
- Open your account online in under 10 minutes
- Get your sort code and account number straight away — use them for invoices, HMRC, or suppliers
- Your physical card arrives in 3–4 days, but you can start spending instantly with a virtual card
💫 Support for registering and running your business
- Ideal if you’re setting up a limited company (it’s a legal requirement to have a business account)
- Helps you separate personal and business finances from day one
- ANNA offers extra support like invoicing, expense tracking, and tax prep — all in one app
💫 Easy invoicing from day one
- Create and send your first invoice in minutes — directly from your phone
- Set payment reminders so clients don’t delay
- Track what’s been paid and what’s overdue, no spreadsheets needed
💫 Effortless expense management
- Snap photos of receipts — ANNA sorts and categorises them automatically
- Keeps your bookkeeping organised from the very beginning
- Save time at tax time — expenses are already tracked
💫 Built-in tools for getting paid faster
- Get your own payment link and webpage to send to customers
- Accept card payments in person with a Dojo terminal from ANNA
- Generate QR codes for easy payments — great for markets, pop-ups, or mobile services
💫 Cashback and card benefits for early spending
- Earn cashback on business essentials like travel, software, or furniture
- Use Apple Pay or Google Pay straight away — no need to wait for your physical card
- Issue extra cards to team members or co-founders and set spending limits
💫 Helps you stay compliant and tax-ready
- Tracks your income, expenses, and VAT automatically
- Integrates with accounting tools when you’re ready to hire an accountant
- Keeps your records tidy from day one — less stress when self-assessments or VAT returns are due
Taxes, accounting & compliance
Handling taxes and staying compliant is vital to the health and legality of your HVAC business. It affects everything from how you get paid to how much profit you actually keep. If you operate as a sole trader, you must:
- Register with HMRC for Self Assessment
- File a tax return annually
- Pay Income Tax and Class 2 and 4 National Insurance
If you form a limited company, your responsibilities expand:
- File annual accounts with Companies House
- Submit a Corporation Tax return (CT600)
- Pay Corporation Tax on profits
- Run payroll if you pay yourself a salary
You must also monitor your turnover. If it exceeds £90,000 in a 12-month period (2025 threshold), VAT registration becomes mandatory.
Even before reaching that threshold, registering for VAT voluntarily can allow you to reclaim VAT on purchases like tools, van maintenance, and equipment.
Other essential tax-related practices include:
- Keeping digital records of all income and expenses
- Logging mileage and fuel usage for your van
- Saving receipts for tools, subscriptions, and certifications
To stay on top of everything, many HVAC professionals use accounting software like QuickBooks, FreeAgent, or Xero. But if you’re looking for a simpler, all-in-one solution tailored to small UK businesses, ANNA can take a lot of stress off your plate.
With ANNA Money, you get:
- A free business current account with smart invoicing tools
- Automatic expense categorisation for cleaner bookkeeping
- Real-time tax estimates so there are no surprises at year-end
- Reminders for Self Assessment and filing deadlines
- Optional add-ons for VAT, PAYE, and Confirmation Statements
ANNA even sends gentle nudges if you forget to invoice a client or track an expense, saving you time and helping you avoid missed payments or penalties.
Final tips & common mistakes
No business gets everything right from day one, but the more you prepare, the better your chances of long-term success. Many HVAC engineers have learned the hard way what works (and what doesn't) when launching and growing their business.
Here’s what seasoned professionals recommend:
✅ Always quote professionally – A well-structured, written quote gives clients confidence and avoids confusion. Follow up within 48 hours to improve conversion rates.
✅ Take photos of your work – Before-and-after shots can be powerful for your portfolio, website, or social media. Visual proof builds trust and credibility.
✅ Don’t compete on price alone – Cheaper quotes can win quick jobs but often reduce margins and attract clients who don’t value your expertise. Instead, sell your reliability, experience, and quality of service.
✅ Build supplier relationships – Whether it’s for parts, tools, or PPE, having good relationships with your suppliers can lead to better pricing, faster delivery, and priority service during busy seasons.
✅ Invest in systems early – Tools like ANNA for accounting and admin, or Jobber for job scheduling, will save you hours and reduce missed appointments or billing errors.
Avoid these common mistakes:
❌ Letting certifications or insurance lapse – This can lead to fines or even loss of work opportunities.
❌ Overbooking jobs – Being too ambitious with your calendar can result in late arrivals, rushed work, or cancellations, which hurt your reputation.
❌ Neglecting tax planning – Failing to track expenses or save for your tax bill can cause big problems at the end of the year.
❌ Ignoring your digital presence – In a world of Google reviews and online bookings, not being visible online can cost you clients.
You’re ready. The skills, the tools, and the opportunity are all there – what’s missing is a registered business to make it official.
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