60+ Catchy Beauty Business Names to Inspire Your Brand

Your business name sets the tone for your entire brand. Is your vibe luxurious and polished? Minimal and modern? Or quirky and playful? The right name captures that essence and connects with the kind of customers you want to attract.

But before you start printing packaging or designing a logo, here’s something important to note: the UK has its own rules and best practices for naming a business. 

We’ll get to those later — including how to check if your name is legally available — but first, let’s spark your imagination with some name ideas across different beauty niches.

1. Artistic and creative beauty business names

When your beauty brand feels like an art form — whether it’s hand-blended oils or skincare rituals crafted from rare botanicals — you need a name that feels soulful, expressive, and one-of-a-kind.

Take your inspiration from the world of colour, mood, and craftsmanship.

Name ideas:

📌 Why it works:

These names feel tactile and emotional. They immediately tell your customer that this brand offers something intentional, beautiful, and made with care, not mass-produced.

Many UK shoppers flock to indie markets and handmade havens like Not On The High Street or Etsy. They want to feel the story behind a product.

💡 How to implement:

Pair this type of name with soft, dreamy branding — think watercolours, brushstroke logos, and packaging with a “gallery feel.”

Use your brand story to talk about your creative process: hand-poured, locally sourced, cruelty-free, made in small batches.

🏷 Real-life inspiration:

Evolve Organic Beauty – A British brand that feels both artistic and thoughtful. Their name reflects change, nature, and elegance — all without sounding cliché.

2. Catchy and fun beauty business names

If your brand is all about bright colors, bold personalities, and social media sparkle — go for a name that’s energetic, light-hearted, and instantly shareable.

Perfect for lash techs, glam nail artists, or bold cosmetics brands.

Name ideas:

📌 Why it works:

These names are fun to say and fun to remember. They appeal to younger audiences, beauty fanatics, and gift buyers looking for something with personality.

This approach works especially well on Instagram and TikTok, where a clever name can become part of your viral brand identity.

💡 How to implement:

Use emojis in your social bios. Create product names that match the mood (think “Pout Potion” or “Brows Before Bros”). Design your packaging with pops of neon, holographic foil, or bold fonts.

🏷 Real-life inspiration:

Beauty Pie – It’s punchy, slightly cheeky, and instantly memorable. The name plays on indulgence and fun, while the brand delivers affordable luxury — a clever combo.

3. Elegant and luxurious beauty business names

Selling high-end skincare? Luxury facials? Bridal makeup packages? Then you need a name that whispers sophistication and charm.

These names work best for brands that offer premium pricing, impeccable service, and a luxury experience from start to finish.

Name ideas:

📌 Why it works:

These names conjure elegance and trust. They suggest exclusivity, timelessness, and quality — all essential when appealing to the high-end market.

They also work beautifully for British buyers who love heritage and high design. 

Bonus: they often age well, so you’re building a brand that can last decades.

💡 How to implement:

Stick to neutral colour palettes — cream, navy, black, gold. Use serif fonts, embossed packaging, and rich textures like velvet boxes or glass jars.

Add a geographic flourish (e.g. “London” or “Bath”) if you want to root the brand in a sophisticated UK locale.

🏷 Real-life inspiration:

Jo Malone London – One of the most iconic British fragrance names. It feels personal yet premium, and the “London” addition elevates the brand on a global scale.

4. Modern and minimalist beauty business names

For brands rooted in simplicity, purity, and clean design — think organic serums, essential oils, or vegan body care — a minimalist name feels effortlessly stylish.

It also appeals to UK consumers who prioritise sustainability, calm, and intention.

Name ideas:

📌 Why it works:

Minimalist names are short, easy to remember, and leave room for brand growth. They’re also extremely brandable across skincare, lifestyle, or wellness sectors.

A name like this helps you stand out on Etsy or Amazon, where buyers scroll quickly. A sleek, calming name makes them pause.

💡 How to implement:

Use soft earth tones in your packaging. Create clean, white websites. Speak with clarity and honesty in your product descriptions — no over-promising, just real ingredients and results.

🏷 Real-life inspiration:

Faace – A clever play on “face” with an extra twist. The brand focuses on honest, simple skincare that adapts to life’s chaos. Its minimalism is intentional and stylish.

5. Humorous and playful beauty business names

If your brand has sass, wit, and personality — don’t shy away from humour. In the UK, where dry humour is practically a national sport, a funny beauty name can go far.

Perfect for subscription boxes, indie brands, or gifting-friendly products.

Name ideas:

📌 Why it works:

Humour creates connection. If your customer laughs (or even smirks), they’re far more likely to remember you — and buy again.

It also helps you stand out in crowded spaces like holiday markets, pop-ups, or influencer shout-outs.

💡 How to implement:

Write cheeky scent names (“Hangover Helper,” “Sass in a Jar”). Use GIFs, memes, or puns in your marketing. Make your brand feel like the fun friend in the beauty group chat.

🏷 Real-life inspiration:

Bleach London – Edgy, irreverent, and playful. Its name instantly hints that this isn’t your grandma’s haircare brand — and that’s exactly the point.

6. Nail & lash business name ideas

If you're offering highly visual services like lashes, brows, or nails, your name needs to reflect the glamour, precision, and personality of your craft.

These names should sound stylish, modern, and ready for Instagram.

Name ideas:

📌 Why it works:

These names lean into the artistry and trendiness of beauty services — perfect for salons, studios, or mobile setups. They're shareable, marketable, and easy to grow into franchises if that's your goal.

💡 How to implement:

Brand your work like a gallery — take beautiful before-and-afters, create “collections” for seasonal nails or lashes, and use your name as a stylish tag on every post.

🏷 Real-life inspiration:

Dryby London – A London-based hair and nail bar with a clean, chic, and modern aesthetic. The name feels premium but still casual and trendy.

How to pick the right beauty business name in the UK

Coming up with a great name is only half the job. Before you commit, there are some uniquely British boxes to tick — from legal restrictions to branding nuances.

Here’s how to make sure your name isn’t just creative, but compliant and future-proof in the UK market.

1️⃣ Make sure it’s legally available in the UK

Even if a name sounds perfect, it might already belong to someone else. In the UK, business names are regulated — and if a name is already registered with Companies House, you won’t be able to claim it for your limited company.

🔍 What to do:

Use ANNA’s free Company Name Checker to search the official register in seconds.

⚠️ Pro tip: Check for similar spellings too. "Glow & Co" vs. "Glow and Co" could still lead to conflict if the businesses operate in the same space.

2️⃣ Check if the domain and social handles are free

Even if you plan to start small (like at local markets), having a matching .co.uk domain and Instagram handle will make life easier later — especially if you plan to grow your brand online.

🔍 What to do:

Search for your exact brand name on:

⚠️ Pro tip: If your exact name isn’t available, try adding “UK” or “Official” — e.g., @LashMuseUK or @TheVelvetEditOfficial.

3️⃣ Do a trademark check — it’s easier than it sounds

If another beauty brand has already trademarked the name, you could be forced to rebrand. That’s costly, frustrating, and 100% avoidable.

🔍 What to do:

Go to the UK Intellectual Property Office (IPO) website and search your name. Look for both exact matches and near matches in the same category (cosmetics, skincare, personal care, etc.).

⚠️ Pro tip: If you plan to build a recognisable brand or sell nationwide (online or in retail), registering your own trademark is a smart early investment.

4️⃣ Avoid restricted or sensitive words

In the UK, certain words like “Royal,” “Bank,” “Institute,” or “Authority” can’t be used freely. Even seemingly harmless words like “Group” or “Trust” can trigger extra paperwork or rejection from Companies House.

🔍 What to do:

Check the official Companies House guidance to avoid these restricted terms — or be prepared to justify their use.

5️⃣ Think beyond your current location or niche

Many small UK businesses regret naming themselves after a specific place — like “Glasgow Glow” or “Bristol Brows” — once they expand into other cities or sell online.

Same goes for overly niche names like “Lash Perfection” if you later want to branch into brows, skincare, or holistic beauty.

💡 Tip: If you want to reference a location, make it optional in the brand (e.g. “The Velvet Edit | London” instead of baking it into the core name).

6️⃣ Say it out loud — and get real feedback

Your name should sound natural when spoken aloud, especially for word-of-mouth referrals. It should also be easy to spell, search, and pronounce — even for customers outside your postcode.

👂 Say it out loud: Does it roll off the tongue? Could it be confused with something else?

👥 Ask others: Get feedback from potential customers, not just friends. What do they think it means?

⚠️ Example: “Bare Botanik” might look trendy online, but if people constantly mispronounce it as “bare boat-an-ick,” it can hurt brand recognition.

7️⃣ Make sure it reflects your long-term vision

The best names don’t just sound good today — they make sense in 5 or 10 years, too.

Ask yourself:

If the answer is yes, you’re onto something special.

Quickfire UK beauty branding rules:

✔ Stick to a name that’s distinct, not descriptive (avoid “Just Skincare” or “Lash Company”)

✔ Avoid slang or trendy abbreviations that might age quickly

✔ Think about international potential — simple, clean names travel well

✔ Get your .co.uk and .com domains if possible — protects you for the future.

How ANNA can help you launch smoothly

Starting a beauty business means juggling products, payments, and paperwork. That’s where ANNA — Absolutely No Nonsense Admin — can take the pressure off.

Here’s what ANNA does for beauty entrepreneurs in the UK:

📌 Company registration: Easily register your beauty brand with Companies House, right from ANNA.

📌 Smart business banking: Track expenses for packaging, supplies, or social media ads. Use virtual and physical cards for better spending control.

📌 Automatic tax prep: ANNA handles VAT, bookkeeping, and even corporation tax — no spreadsheets, no stress.

📌 Invoicing & payments: Create stylish invoices or accept QR code payments at pop-up shops and beauty events.

📌 24/7 support: Stuck on something? ANNA’s team is available round-the-clock, even on Sunday night before a Monday market.

Your beauty business name is your first conversation with future customers. It can make them smile, feel something, or instantly click “Add to Cart.”

The right name — whether it’s minimalist, luxurious, witty, or bold — gives your brand identity and staying power.

✨ Take your time.

✨ Check it twice.

✨ And choose a name you’ll love saying again and again.

Once you’ve got the perfect name, ANNA can help you register, manage, and grow it — with absolutely no nonsense.